Insight Manager

London

Contract Permanent

Listed 24-Jul-2019


ROLE

The 1000heads Insight Team work with data to fulfil the research and measurement needs of a lively creative agency.

Ultimately, the Insight Team answer crucial questions beginning with WHY? If you are curious by nature and determined to uncover the facts, you’ll fit right in.

The Insight Team is fully integrated within account teams in the agency, providing our clients with data-driven insight and decision making at the key stages of:

  • Strategic planning

  • Insight generation for ideation

  • KPI selection and targeting setting

  • Post campaign evaluation

The Insight Team also conduct bespoke, stand-alone research projects designed to help our clients understand their audience, brand and category.

RESPONSIBILITIES

Answering briefs: you will define and refine client briefs, creating and delivering bespoke solutions for their insight and measurement needs.

Methodology development: you will create and deploy research and measurement methodologies. You will be the guardian of accuracy and consistency against these across your projects.

Data collection and analysis: You will use a range of data sources for analysis, from social listening tools, to native platform analytics, and 3rd party research. No data source will be out of bounds for you.

Report production: you will produce and present reports that interpret data, provide insight and inspire action.

KEY SKILLS

You must be a passionate and entrepreneurial self-starter with a strong desire to lead the field in social, earned and digital media measurement

You will have a desire to find, test and implement new tools and process for digital tracking and measurement

Your ambition to progress your career at an agency in the field of data and analytics, winning awards in the process, will be boundless

You will have a hunger to recruit, manage and nurture future talent for the agency

Data visualisation that goes beyond basic excel functionality

Intricate knowledge of social and digital platform analytics

Advanced experience with social listening platforms

Advanced knowledge of audience analysis platforms like Global Web Index, and an awareness of the wealth of data sources available to you

Methodology development for both primary research and performance measurement

A demonstrable ability to look beyond the numbers towards interpretation, recommendation and action

A dab-hand at creating and implementing reporting templates in Excel and PowerPoint, and writing accurate, compelling interpretation and analysis.

The ability to communicate with internal and external people in a productive, progressive way to solve problems together

An eye for detail, the ability spot flaws or mistakes in methods, reports and plans

Verging on OCD about the organisation, accuracy and storage of data

Project leadership and client management skills

People management skills: day-to-day and career development

Agency experience preferable

Experience in analytics or insight roles with social, digital and earned media elements

QUALIFICATIONS REQUIRED

Degree or equivalent experience

 

This job description is not intended to cover everything that will be expected of you but rather to act as a guide and you maybe required to get involved in additional ad hoc projects

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