Answering briefs: you will work with account leads to define and refine client briefs, creating bespoke solutions for their insight and measurement needs.
Methodology development: you will create and deploy research and measurement methodologies. You will be the guardian of accuracy and consistency against these across your projects.
Data collection and analysis: You will use a range of data sources for analysis, from social listening tools, to native platform analytics, and 3rd party research. No data source will be out of bounds for you.
Report production: you will produce and present reports that interpret data, provide insight and inspire action.
You must be a passionate and entrepreneurial self-starter with a strong desire to lead the field in social media and digital media measurement
You will have a desire to find, test and implement new tools and process for digital tracking and measurement
Your ambition to progress your career at an agency in the field of data and analytics, winning awards in the process, will be boundless
Data visualisation that goes beyond basic excel functionality
Intricate knowledge of social and digital platform analytics
Advanced experience with social listening platforms
Advanced knowledge of audience analysis platforms like Global Web Index, and an awareness of the wealth of data sources available to you
Methodology development for both primary research and performance measurement
A demonstrable ability to look beyond the numbers towards interpretation, recommendation and action
A dab-hand at creating and implementing reporting templates in Excel and PowerPoint
The ability to communicate with internal and external people in a productive, progressive way to solve problems together
An eye for detail, the ability spot flaws or mistakes in methods, reports and plans
Verging on OCD about the organisation, accuracy and storage of data
Agency experience preferable
Degree or equivalent experience
Experience as an analyst or in an insight role with a social and digital element
This job description is not intended to cover everything that will be expected of you but rather to act as a guide and you maybe required to get involved in additional ad hoc projects